Social Media for Lead Generation: Part 1 (Facebook)

    In this three-part series on social media for lead generation, we start with Facebook posts that drive to the opt-in page on your website. Social media is similar to the environment at a cocktail party (analogically speaking). If you’ve ever been to a cocktail party, you know that most people are casually interacting and…

Keep Reading »

Social Media Lead Generation 101

  In this week’s video tutorial, we talk about how to generate leads with social media; specifically, how to turn what you’re doing every week and month on social media into tangible business results, garnering more prospects for your funnel and putting more sales in the pipeline. The best place to start is with the…

Keep Reading »

One Simple Social Media Strategy for Lead Generation

Tutorial Part 1 Tutorial Part 2 Often, I hear smaller businesses say that social media can feel like a waste of time – “is it really helping to grow my company?”  My response is yes, but you must set in place regimens around lead generation; this means consistently tracking and monitoring social media activity (with…

Keep Reading »